Executives at Square Root Creative detail what advertising and creative agencies are looking for from PSPs and how to approach them.
You probably have market opportunities that you have not explored yet. What’s in your way? What’s holding you back?
At the beginning of 2019, buyers of publication grades will be paying about 25% more for paper than they did just 18 months earlier.
Quick! Name two consumables that are indispensable to operation in the bindery. If you named adhesives as one, you'd be on the mark. But...if you included knives, (yes, they are a consumable), you would be quite savvy. Cutting and trimming are part of almost every finishing operation. And the quality of those cuts are essential to the quality of the finished product.
Adhesives are widely used in finishing, this includes perfect binding, folding, mailing, and folding carton applications. And coatings and various chemical solutions are used in the digital print process to both enhance image quality and make the paper more "finishing-friendly." Both chemistry and environmental control have a lot to do with systems performance.
Digital printing has thrown a curve at both coating and film systems manufacturers due to the surface properties of many toner printed pieces. These make it difficult for many films and coatings to properly adhere to the substrate.