Many people are unaware of the real barriers to winning new customers, or use being too busy as an excuse. Many people are not good at saying no, or not good at delegating. Sales can be seen as a full-time and a difficult task, but addressing these barriers can help you win more customers.
Creating a good sales and marketing strategy is hard, but building and evaluating your sales model can help you gain business.
Slowing down and following a "Best Practices" method to paper trials and qualification will save you time and ink costs by focusing on ink and paper surface compatibility. As your cost for a better inkjet paper and print quality go up, your ink usage should go down. But only if there are best practices in place.
The fifth housing station in the upgraded Xerox 800i/1000i series can now also deliver metallic inks: gold and silver.