Matthew Parker

Matthew Parker

Many printing companies are frustrated how hard it is to engage buyers in today’s world. That’s where Matthew Parker can help. He is a gamekeeper turned poacher. Parker has bought print for more than 20 years and received over 1,400 print sales pitches. He now uses his buyer’s point of view to give practical advice to printers. He helps them engage with prospects and customers to create profitable relationships.

Download his free e-book, “Ten Common Print Selling Errors And What To Do About Them” and check out his recently launched book, “How To Succeed At Print Sales: Setting targets, planning the right activities and making sure goals are met.” 

Five Words that Really Matter

The printing industry is a great industry and a great community. However, we sometimes forget that it’s all about our clients.

Do You Have Clients or Customers?

Printing companies that sell standard products to buyers that choose on price have customers. Do you have clients or customers?

It's OK to Give Up on Sales

I have shown you how to win new work with 12-week sales projects. But am I now saying that all this really isn’t necessary?

The Three Key Barriers to Winning New Customers

Many people are unaware of the real barriers to winning new customers, or use being too busy as an excuse. Many people are not good at saying no, or not good at delegating. Sales can be seen as a full-time and a difficult task, but addressing these barriers can help you win more customers.