Bill Gillespie

Bill Gillespie

Bill Gillespie has been in the printing business for 49 years and has been in sales and marketing since 1978. He was formerly the COO of National Color Graphics, an internationally recognized commercial printer and EVP of Brown Industries, an international POP company. Bill has enjoyed business relationships with flagship brands including, but not limited to, Apple, Microsoft, Coca Cola, American Express, Nike, MGM, Home Depot, and Berkshire Hathaway. He is an expert in printing sales, having written more than $100,000,000 in personal business during his career. Currently, Bill consults with printing companies, equipment manufacturers, and software firms. He can be reached by email (bill@bill-gillespie.com) or by phone (770-757-5464).

That Client is a Pain!

Your most demanding client might be your best opportunity. When you solve their toughest problems, you earn an unbeatable reputation.

Selling is Simple!

Reps complicate selling by getting in their own way. But the there’s a simple recipe to success and Bill Gillespie shares it here.

That’s Too Much Information!

In a world drowning in information, clients don’t need more data. They need you to listen. Bill Gillespie explains why here.

Are You Wrecking Sales?

Sales reps need room to grow before they can thrive. Here’s how to know if you’re helping their success, or squandering it.

Just Shut Up!

Bill Gillespie loves to tell stories, but great timing isn’t always the best timing. In sales, there’s power in knowing when to pause.

How Much Do You Deserve?

When you believe in your value, clients do too. Carry yourself as a true partner, and you’ll earn the spot as their No. 1 source.

What Do Buyers Want?

For buyers, ink on paper is not the problem. They want solutions to specific pain points. Identifying these triggers can set you apart.

No Is Not an Answer!

Bill Gillespie recalls how a selling opportunity was locked behind gatekeepers. He shares how persistence opened the door to millions.

Oh No! Now What?

Can you spot a defining moment? When things “blow up” do you see problems or opportunity? How do you process disruptive change?

It’s Always Too Early to Quit!

Quitting in frustration can rob you of the success waiting ahead. Before you walk away, hit pause and take a moment to reflect.

Cats Don't Like Water.

Just as Bill Gillespie and his cat learned the hard way that surprises can be painful, the same applies to clients. More on it here.

Get Outta My Face!

Timing can make or break an opportunity — whether in the delivery room or the sales process, knowing when to act is everything.

What Does Your Customer Want?

Reps focus on selling equipment and services, missing critical sales triggers. Get to know your client’s world. The rest will follow.

Please Hear Me!

Don’t underestimate the power of listening. When sales reps feel heard, they sell with confidence, turning frustrations into fuel.