Trends in direct mail and the direct marketing industry, the latest from the U.S. Postal Service
(postal rates, IMB, regulations) as well as information on software, equipment and best practices for
preparing materials to be delivered via the mailstream in the most efficient and cost-effective manner.

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Dave Johannes, Executive VP of Strategic Initiatives at Moore in Tulsa, Oklahoma, describes the wide range of offerings Moore provides nonprofits — including personalized direct marketing and mailing services — and where it invested $60 million to bolster its print and mail production capabilities in the past 24 months.

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