Data Management

The need to protect and secure the data is becoming increasingly critical. Have you considered these potential causes of data loss?

The data enrichment process can help marketers, agencies, and service providers develop successful, customized material.

CCPA is a little more than four months away from being enforced, and “56% of businesses report they will not be fully prepared.”

A year ago, marketers were experiencing a whole new kind of anxiety: the EU GDPR. Here’s what has happened to databases since.

A targeted direct mail list is extremely effective. Analyzing the most effective list can help you identify prospective customers.

With its flexibility and an ability to produce small batches, digital printing is changing every category, but not magazine publishing.

Quad/Graphics announced a partnership with dtx to support its multichannel ecosystem through data-driven, connected experiences.

Incorrect data can either be just a slight error, or a mistake that loses you all of your credibility, depending on how you use it.

Canon U.S.A. has received ISO/IEC 27001 data security certification for its Océ Remote Service (ORS) diagnostics service.

Through a series of real world examples, Steve Johnson proves that if you’re going to use data, you should use it properly.

Attendees at the 16-day roadshow will learn how the “Five Pillars of Security” approach can help their organizations.

Personalization is at the heart of serving customers and thanks to the evolution of technology, mass personalization is a reality.