Today in Printing
Be Different, Not Just Better!

Are you running your competitors’ race instead of your own? Here’s how differentiation can build a meaningful, competitive advantage.

Blogs

The Week That Was
The Week that Was (8/17/26)

On this episode, we take a look at how policy, safety, and sustainability will meet the pressroom at PRINTING United Expo; and more.

In Depth
Newspaper Buyers Move Above the Fold

The Target Report's first-ever guest author Sara April, president of Dirks, Van Essen & April, provides a closer look at the market for local newspapers — an industry that remains closely connected to the broader printing business.


Most Recent
The Week that Was (8/17/26)
August 21, 2026 at 11:38 am

On this episode, we take a look at how policy, safety, and sustainability will meet the pressroom at PRINTING United Expo; and more.

Help Your Direct Mail Customer Feel Smart
August 20, 2026 at 11:49 am

The best direct mail makes recipients feel like they’re making a smart choice. Here’s how customer-focused messaging leads to action.

Be Different, Not Just Better!
August 20, 2026 at 10:54 am

Are you running your competitors’ race instead of your own? Here’s how differentiation can build a meaningful, competitive advantage.