Can you spot a defining moment? When things “blow up” do you see problems or opportunity? How do you process disruptive change?
Selling Is Simple
Bill Gillespie has been in the printing business for 49 years and has been in sales and marketing since 1978. He was formerly the COO of National Color Graphics, an internationally recognized commercial printer and EVP of Brown Industries, an international POP company. Bill has enjoyed business relationships with flagship brands including, but not limited to, Apple, Microsoft, Coca Cola, American Express, Nike, MGM, Home Depot, and Berkshire Hathaway. He is an expert in printing sales, having written more than $100,000,000 in personal business during his career. Currently, Bill consults with printing companies, equipment manufacturers, and software firms. He can be reached by email (bill@bill-gillespie.com) or by phone (770-757-5464).
Quitting in frustration can rob you of the success waiting ahead. Before you walk away, hit pause and take a moment to reflect.
Just as Bill Gillespie and his cat learned the hard way that surprises can be painful, the same applies to clients. More on it here.
Timing can make or break an opportunity — whether in the delivery room or the sales process, knowing when to act is everything.
Reps focus on selling equipment and services, missing critical sales triggers. Get to know your client’s world. The rest will follow.
Don’t underestimate the power of listening. When sales reps feel heard, they sell with confidence, turning frustrations into fuel.
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