Despite ongoing convergence, many misconceptions about selling promo products remain. Let’s debunk seven of the biggest myths.
Promo Pointers
Theresa Hegel is the executive editor, special projects & sustainability, at ASI, where she oversees various strategic initiatives for the company’s editorial department and also serves as editor of Promo for the Planet, ASI’s award-winning educational resource hub for sustainability. She writes regularly for Counselor and PPM magazines and the ASICentral news site, with a focus on apparel, technology and sustainability. She’s won multiple regional and national awards for her writing and reporting, including three Jesse H. Neal awards for Best Range of Work By a Single Author.
ASI just wrapped its annual Power Summit and the event was chock full of insight. Here are four highlights from the show.
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ASI’s State of the Industry Report highlights five key findings for promotional products distributors and suppliers.
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