Bill Farquharson

Bill Farquharson
Bill Farquharson is President of Aspire For, sales trainer for the graphic arts industry, author of “The 25 Best Sales Tips Ever” series and co-author of “Who’s Making Money at Digital/Inkjet…and How?” Both are available on Email him at or call (781) 934-7036.
In addition to Bill’s Printing Impressions monthly columns and weekly blogs, he publishes a weekly Short Attention Span Sales Tips providing instantly-applicable ideas for sales growth and its challenges. For further information, visit
I’m Not One of Your Clients, Dad

Some problems are meant to be solved. Some conversations can be one sided. Knowing the difference is a lesson Bill Farquharson learned.

COVID Client Hide-and-Seek

Ever since COVID, you have been trying to connect with customers, but they’re as good at dodging you as Bigfoot is at avoiding cameras.

Stop Chasing Squirrels

Do you have yourself organized for the — SQUIRREL — maybe you should read Bill’s blog this week.

Work Hard Now, Play Later

If you want to be ready to have fun this summer, watch Bill’s Short Attention Span Sales Tip now.

That One Person

Do you have someone in your life who made a huge difference in your development? If so, Bill’s blog will resonate.

You Say You Made a Resolution, Well …

The battle cry of “This year will be different” is generally followed by promises to change. But, there is one problem in that process.

Oh, Fudge

Bill’s mom would have washed his mouth out with soap, only he didn’t swear in his blog this week. He merely wrote about swearing.

Assumptions and Assessment

This week and next share two common themes. You can guess what they are, get them from the title of this tip.

Don’t Assume They Know

Your proposal was rejected. The idea was sound. There’s only one problem, you sent it before reading Bill’s blog this week.

Talk to the Front Line

Frontline workers are getting a lot of attention and praise these days. But there is more going on at that level than you know.

A Lesson in Crazy Confidence

You have made 10 unsuccessful calls in a row. That failure is followed up with another 10 calls, all resulting in voicemail.

Who Do You THINK You Are?

You are either the greatest sales rep in the world or the worst, depending on what you believe. Do you believe that?

Bill’s Top Sales Tips of 2020

In this special blog, Bill looks back on his numbers from the year reports on the subjects you felt were most valuable.

Sales Follow-Up Techniques

This week, Bill shows you the how, when, and what of effective follow-up procedures.