I've recorded eight short videos (each is between two and five minutes long) that highlight some interesting print samples from GRAPH EXPO 15.
People like people who are similar to them. You are much more likely to make the sale if somebody likes you.
The gift of gab is a very important and valuable trait to have if one hopes to be successful in the selling life. HOWEVER, what we don’t realize is that there are cases when we can say too much, or the wrong thing, or the wrong thing at the wrong time, or any other combination of verbal errors that derails our sales success. So here are a few tips and tricks to try to retrain your brain to speak effectively.
In this blog, I will discuss my prediction for the future of the print production workflow powered by JDF (Job Definition Format) and how this will reshape the way companies structure their workflows—from start to finish—in the near future.
As the new school year begins, I could not be more excited to return to RIT (Rochester Institute of Technology). The campus is alive with students and the school year promises to be a busy one. As I meet people throughout the industry, I always find it interesting to hear how familiar they are with the school.
Don’t get me wrong. I’m not trying to rain on industry efforts to better define quality expectations in printing. Certainly industry standards, such as SWOP, GRACoL, SNAP and Bridges, are noble and important. These standards seek to help buyers and their print solution providers communicate quality issues more effectively. And when used properly, they are effective. But with the exception of perhaps SNAP, print buyers for the most part aren’t paying that much attention to industry standards. And some print buyers don’t even know what they are.
In a Print Buyers Online.com survey of over 62 top print buyers, buyers were asked “How relevant