On Demand Conference to Address How to Monetize, Control Content

9:15-10:00 am

Session Title: Apps & the Enterprise: Creating New Lines of Business & Productivity
Speakers: Ibrahim Jackson, Executive Director of IT Business Relationship Management, Estée Lauder Company and Cimarron Buser, VP Product Marketing, Apperian, Inc.

Session Description: Take a deep dive into the apps that enterprises are producing and using to create new lines of business and increase productivity. Moving beyond the basics to apps that truly increase ROI and create exceptional customer experiences.