Business Management - Marketing/Sales

Sales Call: Did You Ask Why?
September 16, 2014

This week, I am giving you some tangible questions to ask on a sales call. These are only some of the many questions I like salespeople to ask or be thinking of on a sales call. Work on asking these questions and watch how much more you learn.

The ADD Sales Plan - Video Sales Tips
September 15, 2014

Are you in sales and get distracted by shiny objects (SQUIRREL!)? You need a plan and a longer-term solution. This week’s video sales tip by Bill Farquharson gives you both.

Closing the Perception Versus Reality Gap
September 12, 2014

MarketCues has dedicated itself to explore innovative ways to quickly bring fresh new insights to an organization that adds immediate value. Understanding the "Gap" between what is and is not understood by the organization as a whole is often the key that unlocks explosive growth.

After That First Sales Call - Short Attention Span Webinar
September 12, 2014

You’ve made that first sales call...now what? How long do you wait before making a second attempt? When do you give up? Find out in this week’s Short Attention Span Webinar with Bill Farquharson and Kelly Mallozzi.

American Buildings Shadow Box Mailer: Structural Graphics' Solution of the Week
September 12, 2014

This week's Structural Graphics solution highlights one of its most interactive designs, the shadow box. American Buildings used the shadowbox mailer below to announce the implementation of BIM, it's Building Information Modeling software and to explain the benefits to customers and prospective customers.

'Sell' Your Business in Six Seconds
September 11, 2014

Vine videos are short and sweet at only six seconds long. The great thing about this platform is that in order to use it effectively, you don’t have to stage a multi-million dollar campaign, or waste valuable time.

The Nike Tech Pack Book (Includes Video)
September 10, 2014

This week, PaperSpecsGallery.com features the Nike Tech Pack product book. Nike Inc. and MET Fine Printers in Vancouver, Canada, have teamed up again to elevate fleece to new high-tech heights with a super-big and super-heavy format for big design style, featuring well-known athletes.

'No.' Get Used to It.
September 9, 2014

How does the word, "no" effect you? Is it a hand in the face? A roadblock? The end of the line? Or does it pass through you like a ghost in a Harry Potter novel? Your ability to handle or ignore that word will largely determine your success in Sales. Find out more in this week’s blog by Bill Farquharson.