American Buildings Shadow Box Mailer: Structural Graphics' Solution of the Week
This week's Structural Graphics solution highlights one of its most interactive designs, the shadow box. The shadow box is an extremely versatile form that can be customized for many different messages and industries, such as pharmaceutical announcements, new car launches for Automotive, unveiling of new technology.
American Buildings used the shadowbox mailer below to announce the implementation of BIM, it's Building Information Modeling software and to explain the benefits to customers and prospective customers. Just as the name implies, the shadowbox mailer, which is flat when you pull it out of the envelope, pops up into a 3-dimensional shadow box when the flaps are pulled open on the cover.