Business Management - Marketing/Sales

Communicating with customers in a way that makes them anticipate a positive experience drives sales and fosters relationships.

In this week’s blog, Bill Farquharson shares how you can harness ADD into a sales superpower.

Ignoring opportunities for clarification can lead to missed chances for growth. Here’s what sales reps can do better.

You’ve missed your flight. That urgent job is not going out on time. Two frustrating situations. You have choices in what to do next.

There are a number of ways to compensate a salesperson and each way has its pros and cons. Let’s look at the options.

As Bill Gillespie recounts selling his boat, he also emphasizes the importance of recognizing when to “cut the cord” in business.

PostcardMania’s “Everywhere Small Business Platinum Plus” will offer dynamic video ads on popular video streaming platforms.

You’re not a natural-born sales rep, nor is Bill a natural musician. But his secret to musical success is the same as yours in sales.

An RRD study reveals 91% of marketers with print marketing programs utilize AI, QR codes, and W2P to integrate print and digital.

Taking a customer-centric approach to sales will get customers listening. Invest your energy in understanding them, not your equipment.