TransPromo Special Report — TransPromo Communications: More Than a Pretty Statement
According to Gaige, “Our relationship with the churches clearly put Cathedral in the TransPromo business.” Every parish has an “opt-in” relationship with its members. Cathedral works with churches to encourage members’ sense of belonging by mailing offering envelopes directly to their homes.
Cathedral is committed to quick and reliable church member mailing list updates. Churches send data updates to Cathedral via e-mail, disk, fax or phone. The envelope is the transaction document. Because the key is keeping parishioners focused on giving, Cathedral (www.cathedralstewardship.com/env_custom.asp) produces personalized mailed offering envelope sets that are sent out monthly, bi-monthly or quarterly. Cathedral offers customized artwork, scripture, colors and styles, as well as a host of special collection envelopes for holidays and capital campaigns.
- People:
- Field Marianne Gaige
Barbara Pellow is the owner and founder of Pellow and Partners. With her long history focusing on digital communications and print technology, she works with both print service providers and equipment and software manufacturers on the development of strategies to improve revenue and profitability and grow market share.