DLT Direct--Playing to Win
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"We didn't know exactly when we'd start," Taylor recalls, "but we ran-out years of projected income and cash flow to test the feasibility of our idea. We built DLT Direct on paper, then assured ourselves it would be a success, long before we actually took the first step."
That business plan and its figures next went to the bankers, which resulted in a financing commitment. Meanwhile, Taylor had personally put a deposit on a large plant space and on a used six-color Didde web press. A complement of folders, cutters and prep equipment were also being held by deposits he'd paid.
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