As CEO of PRINTING United Alliance, Ford Bowers sheds some light on why the 2023 Expo is different than previous years, takes a look at the value of the Alliance, and shares what mindset can help keep businesses competitive.
Ford Bowers
We took some time to speak with Ford Bowers, CEO of PRINTING United Alliance, about the new Congressional Printing Caucus. We discuss its objectives, how PRINTING United Alliance and ACG Advocacy plan to collaborate with the Printing Caucus, and why it's so important for the printing industry.
Mark Subers, president - exhibitions and events, at PRINTING United Alliance, discusses how PRINTING United Expo delivers value and opportunity to all printing industry segments, reflects on the synergies that make the event successful, and reacts to recent recognition in the trade show and events industry.
“We had a shared vision of the future,” Ford Bowers says. “Our understanding of the industry … was the need to develop a new, multi-segment model event to drive stronger ROI for both exhibitors and attendees.”
The TAGA conference provides one of the premier platforms for industry leaders, innovators, researchers, scientists, and end users to provide and evaluate the latest research and learn how it can impact printing business.
The Connect 2023 user conference kicked off this past Tuesday morning in Las Vegas, welcoming hundreds of industry professionals. An afternoon keynote Q&A featured Ford Bowers, CEO of PRINTING United Alliance, fielding questions regarding the evolution of the Alliance and the state of the print industry.