This episode of the Broadcast explores a growing knowledge crisis in the printing industry: as experienced press operators and OEM experts retire, they take decades of undocumented, judgment-based knowledge with them — knowledge that AI can't learn from if it was never captured. Amy Servi-Bonner, vice president of PRINTING AI argues that AI isn't a threat to human expertise; it's the only way to preserve it.

• 0:00 — Intro: The knowledge crisis defined
• 0:23 — What is the knowledge crisis? (tribal knowledge, undocumented judgment)
• 1:37 — How to preserve knowledge before it walks out the door
• 4:17 — Generic AI tools vs. "AI employees" trained on your shop
• 7:17 — Will AI replace human expertise? Amy's counterargument
• 8:51 — How print businesses can start capturing knowledge today
• 10:06 — Is there hope? The "capture window" and knowledge audits
• 13:54 — Overcoming reluctance and cybersecurity concerns
• 16:22 — Closing thoughts: Printing AI's role in the industry