The Sales Challenge

Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at

Sometimes a complicated and expensive marketing campaign can’t do what a simple idea can.

In this week’s blog, Bill suggests a simple change that will make printing industry salespeople happy, wealthy, and popular.

Last week, Bill wrote a blog about email etiquette. This week, Bill furthers his examples of email buffoonery based on a real example.

Got a sales goal? Are you wary if you should share it? There is no right answer, but Bill’s sad tale of failure and can lend guidance.

Offensive emails by sales reps aren’t meant to be offensive, but are often misinterpreted. Eliminate this possibility with one step.

Watching the U.S. Open, Bill recognized the body language of the losing player. Here is what body language can portray in sales.

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