These 20-Under-40 Up-and-Coming Printing Industry Executives Share Their Success Stories
Seth Newman, 38
It didn't take long for Seth Newman to appreciate the value that the Internet age offered to his family's modest envelope business. Today, Envelopes.com is anything but, serving more than 500,000 customers nationwide—a far cry from the 200 local clients it formerly served as a brick-and-mortar firm.
Action Envelope debuted as a brokerage in 1971 behind Seth's father, Ken Newman, and transformed to a trade envelope printing establishment in 1983. In 1993, Ken Newman died of a heart attack at age 51, leaving his wife, Sharon, to take control. Seth was just 17 at the time, and had two sisters, but Sharon Newman ensured that all three would go to college.
Working alongside his dad in the family business was Seth's dream, but he teamed with Sharon to take the company to new heights. "Working with my mother, although hard the first couple of years, has been the best thing for our business and our personal relationship," he says.
Seth Newman came on board in 2000 upon graduating from Long Island University with a degree in marketing, knowing Action Envelope needed an edge in the competitive New York market. The company launched its first professional Website in September of 2001 and became completely dedicated to online commerce a year later. Rebranded Envelopes.com in 2010, the firm invests in a new Website every other year.
Newman notes that, having himself done virtually every job within the company, he has a unique understanding of the business. "As president of the company, it is my job to build the team and provide them with what they need to be successful," he says. "I pay close attention to the culture of the company and try to create a place where people enjoy coming every day and feel good about the work we are doing."