These 20-Under-40 Up-and-Coming Printing Industry Executives Share Their Success Stories
"Most companies fail within the first three years, and I think the reason we were able to generate a good profit, even that first year, was because of the industry experience I had," Vali relates. "I have customers who have been with me since day one. They're very happy with our work and how we're able to cater to their needs. In eight years, even though the economy had declined, I was always able to show a profit. Each year, we've been able to top the previous year profit-wise."
Vali had moonlighted as a nightclub manager three nights a week. He'd considered opening a restaurant/lounge one day, but found the path to success there would be quite arduous. When Vali told his nightclub employees of his plans to open a print shop, they laughed at him and said, "It is a dying business and you will not survive."
As a manager, Vali believes his strength lies in customer communication, satisfying their needs and using outside vendors, when necessary, to fulfill clients' every need. "I don't have some capabilities in-house," he notes. "But I go to events, vendors' offices and see what they can produce, so I'm able to offer those to my customers. Those are my key points: focusing on growth and customer service."
Bob Green, owner of PCI Graphics, is perhaps Vali's greatest influence. Green has grown his business significantly in a span of about 15 years, adding new offerings in the process, and Vali aspires to one day build his shop up to a similar scale.
For now, Vali takes pride in his status of being the youngest print shop owner in Bethesda and the only one with a five-star Google rating. And he also prides himself in having some of the most advanced equipment on the market today.