SPECIAL REPORT VARIABLE DATA PRINTING -- 1-to-1 Drives Campaigns
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"Relationships are very important, as is getting the best prices for our customers," she notes. "We have a strenuous bidding program, an RFQ that's about 10 pages long, for all the criteria that has to be met.
"We need 100 percent security for all data. We carefully check and manage our vendors, and work closely with press manufacturers. I make it my business to know where facilities are opening up, who's running them and how much experience they have. We do a lot of background work."
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- People:
- Rapp Collins
- Robin Williamson
- Places:
- Arizona
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