Spring Cleaning, Sales Style

Your sales life needs work.

Stop reading for a second and look down at your desk. If you can’t tell what color it is, you’ve got some cleaning to do.

And let’s take a peak at your to do list. Hmmmm...I think you’d benefit from running a weed whacker over it and taking out the deadwood.

Next up, those leads you’ve been chasing and chasing. And chasing. Are they REALLY going to pay off or would removing them from your life be a better idea?

There are some new buds of life just beneath the surface, but in order for them to grow you must first make room. Today’s the day, Mel Fisher. Let’s get ‘er done!

Step one: Physically clean your office. Make one list of what needs doing. A new list. Wipe down the screen and clean off the finger prints. Do something with the business cards that lay strewn about. Either enter them into your CRM or call on them now or throw them away. You probably already have enough, "Oh, that’s right. I should do that" tasks in your life.

Step two: Get your prospecting list in order. If you have an accurate and up-to-date CRM (which you don’t because you don’t have the time), you can just print it out. More likely, you will need to pull those names and their accompanying contact information together manually onto a spreadsheet. Do it. Do it now.

Step three: Think out 90 days and formulate a plan. Those seeds of growth that lay just below the surface? They will take three months to germinate and take root. That’s your mental goal: 90 days of hard sales work.

The goals are set.

The herd has been thinned.

You have a plan. Spring cleaning, sales style? Check.

Let’s do this.

Bill Farquharson is a Vice President at Epicomm. His training programs can drive the sales of print reps and selling owners. Check out his Sales Resources page and contact him at (781) 934-7036 or bfarquharson@epicomm.org