Janey Walker, founder of Classic Mailing Solutions and a member of the Women in Print Alliance, shares a journey that redefines resilience in a male-dominated industry. After being passed over for a loan officer role, a detour into the print world became her greatest opportunity—transforming what felt like a “handful of sand” into diamonds. Through consultative selling, deep postal expertise, and unwavering client advocacy, Janey has built a legacy rooted in people over pennies and partnership over profit.

Janey also opens up about navigating imposter syndrome, building confidence, and being a woman in rooms where she was often the only one. From saving clients over a million dollars to creating a business grounded in faith and empathy, her story is an inspiring playbook for any woman looking to rise in print. Plus, discover her “no file” sales hack, why asking questions is a superpower, and what she’d do differently if starting all over again.

00:00 – Intro & Janey’s background

01:00 – Founding Classic Mailing Solutions

05:00 – Client-first consulting & million-dollar savings

10:00 – Entering the print industry & early lessons

14:00 – Moving into sales in a male-dominated space

17:00 – Building confidence and tuning out the noise

22:00 – Empathy as a superpower in print leadership

24:00 – The “no file” strategy that changed her sales game

28:00 – How women can thrive in production environments

30:00 – Mentorship, boldness, and betting on yourself

31:00 – Janey’s best advice: Think bigger