In sales, it’s easy to point out someone else’s missteps. It’s harder to acknowledge when you’re the one in the way.
Selling Is Simple
Bill Gillespie has been in the printing business for 49 years and has been in sales and marketing since 1978. He was formerly the COO of National Color Graphics, an internationally recognized commercial printer and EVP of Brown Industries, an international POP company. Bill has enjoyed business relationships with flagship brands including, but not limited to, Apple, Microsoft, Coca Cola, American Express, Nike, MGM, Home Depot, and Berkshire Hathaway. He is an expert in printing sales, having written more than $100,000,000 in personal business during his career. Currently, Bill consults with printing companies, equipment manufacturers, and software firms. He can be reached by email (bill@bill-gillespie.com) or by phone (770-757-5464).
Too often, we assume our value lies in the things we build or the tools we use — but our customers see something deeper.
Your most demanding client might be your best opportunity. When you solve their toughest problems, you earn an unbeatable reputation.
Bill Gillespie recalls outselling a competitor time and time again despite having less equipment. He shares why in this week’s blog.
Reps complicate selling by getting in their own way. But the there’s a simple recipe to success and Bill Gillespie shares it here.
In a world drowning in information, clients don’t need more data. They need you to listen. Bill Gillespie explains why here.
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