Heidi Tolliver-Walker

Heidi Tolliver-Walker

Is Print Retargeting for You?
November 9, 2018 at 4:44 pm

Retargeting is not just a follow-up marketing touch. It’s a reminder to purchase a product or service that consumers picked out themselves. That’s what makes retargeting so powerful.

Don’t Leave Profit on the Table: Selling Promotional Products
November 5, 2018 at 1:11 pm

Promotional products (also called “advertising specialties”) are cost-effective yet high-impact advertising channels that integrate well into traditional print, email, and multichannel campaigns. They have tremendous value and should be considered as part of a broader marketing campaign.