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At Number 22 is gambling/wagering ($443 billion, +5 percent; with $3.6 billion to print, +19 percent). State lotteries ($281 billion, +3 percent) will appeal to financially strapped consumers with the help of over $2 billion in game cards, POP, outdoor and other print collateral.
Casinos/wagering parlors ($111 billion, +12 percent) will expand locations, including those resulting from the unprecedented legalization of slot machines in Pennsylvania. Racetracks/parimutuels ($51 billion, 0 percent) elsewhere will be flat and in rapid consolidation.
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