A Bullish Bowne
"Losing Jim so suddenly was a shock to us," Varty says. "Jim had a very strong financial background—came up as treasurer and ultimately became president. He was well-versed in the operations and manufacturing sides of the business.
"We have a very solid management team in place now and I think that has assisted us in how we've worked our way through this loss," he adds. "We're moving ahead, still focused on the tasks at hand, as well as those out there in the future."
Many changes lay ahead in the future, not only for Bowne, but for its customers—some of whom are unwilling or unable to dive headfirst into many of the technologies currently available. Varty sees these customers taking smaller steps.
"When we talk with most customers today, they speak of the change—the way they're doing things today and the way they'd want to do things in the future," he says. "It takes a real bold step for a customer to embrace change, not only for a key decision-maker at a company, but also for the staff doing the work. Our customers are embracing change at different speeds and in different ways. When they work with Bowne, we provide for them what they need to do business today. We also work very closely with them and help them build the bridge to where they want to be tomorrow."
According to Swanson, Bowne is making every effort to give customers a plethora of options. "They've asked for new ways to be able to communicate with their customers. In response, during the last three years we've developed digital printing, as well as Internet solutions," he says. "It's one-stop shopping. They don't have to seek out different types of companies just to get pieces of the total solution. We can piece the customer communication solution together for them, whether in the traditional financial printing world, the digital world or the Internet world."