So, you want to be a good salesman, huh? BAH! Good ain’t good enough, Sport. Oh, so you think getting to great will do it just because some book told you so? Nope. Sorry. That, too, falls short.
The landscape is littered with the goods and the greats. Buyers have their pick from sales reps in these two categories. What’s needed now, these days, goes beyond both good and great and occupies rare air:
- Categories:
- Business Management - Marketing/Sales

Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.