Planting the Sales Seed
Plant the seeds now and watch them grow later.
Side note: One of my favorite all-time ads is one that Staples did a few years ago to promote their Back to School sale. There were two completely despondent children looking miserable as their father gleefully pushed his cart from aisle to aisle collecting supplies. It was the music that made the ad: “It’s the most wonderful time of the year...”
Bill Farquharson is a Vice President at NAPL. His training programs can drive the sales of print reps and selling owners. Check out his Sales Resources page and contact him at (781) 934-7036 or email@example.com