Here’s a 30-Minute Sales Challenge
Could you find another 30 minutes a day?
It shouldn’t be that difficult! How much time do you spend every week on:
- Chatting with colleagues?
- Stuck in pointless meetings?
- Sorting production problems that someone else should have dealt with?
We can all find some extra time if we really want to. Remember, the time taken to complete a task expands to fit the time available. It’s incredible how efficiently we can work when we are under pressure!
Here’s how to create that extra 150 minutes every week
Simply mark out two meetings in your diary, one for an hour and one for 90 minutes. Treat them the same as you would client meetings: they cannot be cancelled. If there is an emergency, you reschedule rather than cancel.
You may find it easier to spend this time away from the office. Then you won’t be interrupted so much. You’ll find that the business doesn’t grind to a halt. Life will carry on without you, just as if you were visiting a client. People will sort out a lot of issues without you.
So what do you do with this time?
Spend two hours on activity to drive sales. Contact lapsed clients, ask for referrals, connect with prospects on social media and make all the calls due in your sales diary.
These are often activities that gets pushed to one side. Urgent production issues and fire fighting get in the way. Your sales suffer. This time helps you make sure that you do actually focus on winning business. It is important time.
You have 30 minutes left
Use this time to improve your sales skills. Spend half an hour every week to learn one new simple skill or strategy. The cumulative effect of all the 30-minute sessions can result in a big change on your sales skills.
Will you accept the 30-minute a day challenge?
P.S.: Find out more ideas on how to increase sales with today’s buyers: download my free e-book “Ten Common Print Selling Errors and What To Do About Them” right now. You’ll also receive my regular “Views from the print buyer” bulletin, full of ideas on how to sell print effectively. Also, check out my recently launched book, "How To Succeed At Print Sales: Setting targets, planning the right activities and making sure goals are met."
Many printing companies are frustrated how hard it is to engage buyers in today’s world. That’s where Matthew Parker can help. He is a gamekeeper turned poacher. Parker has bought print for more than 20 years and received over 1,400 print sales pitches. He now uses his buyer’s point of view to give practical advice to printers. He helps them engage with prospects and customers to create profitable relationships.
Download his free e-book, "Ten Common Print Selling Errors And What To Do About Them" and check out his recently launched book, "How To Succeed At Print Sales: Setting targets, planning the right activities and making sure goals are met."