JCDecaux OneWorld offered up three “best of” OOH campaigns during December focusing on experiential. Using experiential brands could grow their relationship with their consumers and establish a higher brand recall, leading to brand loyalty.
Melbourne
Melbourne-based large-format 3D printing company Omus helped Louis Vuitton construct a 3D-printed point-of-sale location in Sydney. The pop-up store, in Westfield Sydney, was created by Omus using Massivit 1800 3D printers in just two weeks.
IVRY sur SEINE, FRANCE—November 18, 2008—MGI Digital Graphic Technology, the multi-substrate (paper and plastic) digital press and finishing solution manufacturer, has received the 53rd annual Oscar de l’Emballage/ Packaging award for the new JETvarnish® digital inkjet spot UV coater.
MELBOURNE, FL—November 12, 2008—MGI Digital Graphic Technology/MGI USA, the multi-substrate (paper and plastic) digital press and finishing solutions manufacturer, announced a strong showing at GRAPH EXPO 2008, including receiving Must See ‘em honors for the Meteor DP60 Pro® 4-color multi-substrate digital press for paper and plastics.