There is a book by Pete Blackshaw called "Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000." Do you have a proactive follow-up plan to cure any problems so the 3/3,000 rule does not have a negative impact on your business?
This week, Numo tells the tribe how FEI can grow by diversifying into new services in response to changing demand, another inorganic growth strategy.
Even if you have had great success with some of your product offerings that does not mean you will always have success with every new one or the ones you currently offer. Sooner than later they will need to be refreshed or replaced.
Sales are no longer just a numbers game. Instead, sales are a quality numbers game. We must make each customer count. We must make each experience valuable. And, each one of them is worth the extra care.
This week PaperSpecsGallery.com showcases an oh so fun and interactive calendar with a very unique way of incorporating "sound" into a printed piece.
Each week we’re swept around by factors well beyond our control. While there are certain steps we can take to hedge our bets or mitigate our risks, we remain an industry susceptible to many threats from all sides.
You might know where you are in the sales cycle, but what about the gear cycle? In this week's blog, Bill Farquharson talks about shifting the sales gears.
Smart companies put as many of their resources into their business development as they can. Part of this development includes a strategy spend to inform them of their strong and weak points and implement a program of continuous improvement that builds their future.
Last week, Numo, Fire Enterprises (FEI) Head Accountant, told the FEI tribe why inorganic growth strategies are essential to FEI’s continued success. This week, Numo shows the tribe how strategic acquisitions can help their fire business grow.
Printing companies that carry on with the same traditional sales approaches will struggle to achieve their targets. They will find prospects harder to convert to customers. They will be treated as commodity suppliers. The conversation will be all about price.
