Software - VDP

The Personalization Imperative
May 2, 2024 at 4:35 pm

Join our expert panel for a lively discussion on how personalization is growing and changing in the printing industry.

Differentiation with Value Add
May 3, 2023 at 1:31 pm

Join us in this session where you will hear from peers that are leveraging technology to differentiate their businesses.

Bringing Personalization to Magazines
October 21, 2022 at 12:01 am

locr GmbH partnered with DRUCKMARKT, an independent print magazine, to try something new: The cover of DRUCKMARKT 137 was entirely personalized and produced in digital print.

Direct Mail Increases Response Rates by 25%
October 21, 2022 at 12:01 am

A national financial services client sought a way to increase direct mail responses and, ultimately, close more transactions. Through comparative testing between mail pieces that did and did not utilize MindFire (Booth N2272) personalized URLs, here’s how Summit Direct Mail was able to deliver a better solution and increase effectiveness of the overall campaign.  Challenge: Increase…