Antigro Designer to Launch #WeAreDrupa Community Experience at drupa 2024
Antigro Designer is launching drupa’s first ‘printeractive’ community art project, #WeAreDrupa, which will be created in real time in Hall 7.
Every drupa attendee and exhibitor will be able to scan a QR code, take a selfie, and create a cut-out sticker of their face with just a couple of clicks using Antigro’s newest product, Sticker Builder, a software for custom die-cut stickers. Once the image is uploaded, a Roland DG VersaSTUDIO BN2-20 will print the ready-made stickers for participants to collect and place their face alongside those of their fellow drupa visitors, before sharing the experience on social media. Thousands are expected to fill the vast #WeAreDrupa banner wall with their personalized selfie stickers over the course of the show’s eleven days.
Marcin Majda, CEO and co-founder of Antigro Designer, comments: “Antigro Designer is all about showing that with the right technology, customizing and personalizing print products can be easy, fast, and fun. That’s why the #WeAreDrupa experience is the perfect project for Antigro and our innovative Sticker Builder tool. Powered by Sticker Builder technology, the Roland DG VersaSTUDIO BN2-20 printer/cutter, and Print Media Centr spreading the word, we can’t wait to see the drupa wall come to life with the smiling faces of drupa 2024!”
Deborah Corn, Intergalactic Ambassador to the Printerverse, adds: “After eight years without a live event, uniting and championing the drupa community is perhaps the most important part of my role, not just at drupa but as a global ambassador for the entire print industry. To every individual making the trip to Düsseldorf, whether for one day or eleven days, as a visitor or exhibitor, you are the reason that this event is so special. When you add us all up and bring us all together, that’s when the magic happens, and #WeAreDrupa is the manifestation of that magic. Being a part of this project and sharing the experience is a way of immortalizing your place in the drupa 2024 community.”
Sabine Geldermann, Director, drupa, comments: “The drupa team and I are so excited to see this community-focused project blossom. When we say ‘we create the future’, the ‘we’ is every person who exhibits, attends, or participates in drupa in some way as we all play a part in shaping the future of the print industry, so to see the drupa community celebrated and memorialized in this way is something extraordinary.”
Antigro Designer at drupa at a glance
- #WeAreDrupa is a community-building project taking place exclusively at drupa 2024. Everybody at drupa is encouraged to participate by creating, printing, and placing their selfie sticker on the drupa banner wall in Hall 7
- The Antigro Designer booth will be in Hall 7a, C21
- Antigro will be showcasing Antigro Designer Print Customizer, a cloud-based print personalization service that allows users to upload, edit, and integrate designs into every kind of printed product
- It will also present Sticker Builder, a software for custom die-cut stickers. It allows users to design custom-shaped stickers and labels by automatically generating the outline and cut lines in print-ready files
- The DTF Gang Sheet Builder, a tool designed to automate the creation of sheets for DTF printing, will be presented on the Antigro Designer booth
- Visitors can benefit from the Antigro Designer ‘Try & Buy’ initiative, sampling Antigro customization software for free by designing a custom shape pillow
The preceding press release was provided by a company unaffiliated with Printing Impressions. The views expressed within do not directly reflect the thoughts or opinions of the staff of Printing Impressions.
- People:
- Marcin Majda
