Business Management - Marketing/Sales
According to an InfoTrends' survey of Printing Impressions readers, print providers that are expanding services beyond ink/toner on paper are experiencing an 8 percent to 10 percent boost in annual revenues and winning new customers.
Every once in a while, Bill vents his frustration in the direction of Print Buyers. It's never pretty. In this week's blog, however, he reaches out with a proposal.
With tongues planted firmly in cheeks, this week’s Short Attention Span Webinar covers what NOT to do as a salesrep, even though taking these suggestions will almost certainly arrive at success. Bill and Kelly go off the deep end on this one....
If you want to be successful and keep your marketing and services relevant, mobile matters. Mobile has completely integrated itself into our everyday lives, and is now the bridge we can call "opportunity" between customers and businesses.
I never referred to myself as a Print Buyer until I started hanging around all of you Printers, Service Providers and Industry people. I suppose that is an easy way to lump us all together even though buying print was only one part of my long list of responsibilities as an Ad Agency Production Manager/Supervsior/Director of Production Services.
Just before you move on to your next to-do item, make one simple choice that will dramatically impact your sales volume. What’s the choice you need to make? Find out more in this week’s blog by Bill Farquharson.
Creating good sales habits requires goals, reminders and accountability. In this week’s sales tip from Bill Farquharson, learn a clever way to remind yourself to stay on task.
Great sales days aren't an accident. You can have consistently great, Great, GREAT sales days by following a simple plan, as laid out by Bill Farquharson and Kelly Mallozzi in this week’s Short Attention Span Webinar.
Most companies bend over backwards to try and help their clients out. But there comes a point where it’s just not possible to give a customer what they were hoping for.
I used to make cold calls by canvassing buildings in downtown Chicago. And more than once, I walked out of one of those cold calls with an ACTUAL PRINT JOB. I can’t even imagine something like that happening today. It’s all changed. And it’s time we accept it. Here’s what it means for salespeople.