The announcement that American Printer magazine was folding with the publication of its August issue—ending a 128-year run—frankly, did not come as a big surprise. Some blog posters are proclaiming that the business model of printing a monthly magazine geared toward the commercial printing and allied industries is a broken one.
Mark My Words
It's hard to believe that Monday's Printing Impressions/RIT Printing Industry Hall of Fame awards ceremony held during Graph Expo in Chicago marked the 25th anniversary of the Hall of Fame. An award created when I assumed the role of editor-in-chief in 1985 to recognize individual industry achievement, this year's induction class was certainly worthy of our important silver anniversary milestone.
Higher trade show expenditures directly impact industry suppliers' bottom lines, which ultimately get passed along to consumers (you) in several ways.