Transcontinental Posts ‘Best Operating Performance in Its History’
• In line with its strategy to focus on its core operations and develop its Web-based products and services, in 2010 Transcontinental sold almost all of its direct mail operations in the United States to IWCO Direct, a U.S. company headquartered in Minnesota, for net proceeds of $105.7 million. The facilities were located in Warminster and Hamburg in Pennsylvania, in Fort Worth, Texas, and in Downey, California. Transcontinental is still the leader in direct marketing in Canada.
Transcontinental creates marketing products and services that allow businesses to attract, reach and retain their target customers. The corporation is the largest printer in Canada and Mexico, and fourth-largest in North America. As the leading publisher of consumer magazines and French-language educational resources, and of community newspapers in Quebec and the Atlantic provinces, it is also one of Canada’s top media groups. In addition, its digital platforms deliver unique content through more than 150 websites. Transcontinental also offers interactive marketing products and services that use new communications platforms supported by marketing strategy and planning services, database analytics, premedia, e-flyers, email marketing, custom communications and mobile solutions.
Transcontinental (TSX: TCL.A, TCL.B, TCL.PR.D) has 10,500 employees in Canada, the United States and Mexico, and reported revenues of C$2.1 billion in 2010. For more information about the Corporation, please visit www.transcontinental.com.
Source: Financial release.