Transcontinental Posts ‘Best Operating Performance in Its History’
• Transcontinental is Canada’s largest publisher of consumer magazines, with some 40 highly regarded publications that have a loyal following of more than 11 million readers a month, most of them women. In 2010 these magazines continued to refine their content and graphic design to make them more relevant and attractive to the major communities of interest they serve. They also grouped their advertising offer to reflect communities of interest. Along with their websites and mobile applications, they added activities such as the organization of specialized events and the development of a TV component. In 2010, Transcontinental launched Canada’s first French-language bookzine: PREMIUM – l’intelligence en affaires, a high-end bi-monthly management publication that complements the Corporation’s portfolio of business publications. Combining the best of both book and magazine, PREMIUM is available online, on newsstands and by subscription.
• Printing is one of the Corporation’s core competencies and Transcontinental has always been known for its technological innovation and efficiency. Since 2007, the Corporation has invested some $700 million in property, plant and equipment, primarily in three major projects that are now all up and running. After completing the first of these—the plant to print the San Francisco Chronicle in Fremont, California—and the second—modernization of the Transcontinental Transmag plant in Montreal in 2009—our Canada-wide network of hybrid presses to print newspapers and flyers is now also fully operational since October 2010. That project was undertaken to fulfil a new 18-year contract worth $1.7 billion, including $25 million in new business each year, with The Globe and Mail. With this unique network of hybrid presses Transcontinental will achieve important synergies and efficiency gains, while The Globe and Mail and retail customers will benefit from top-notch print quality, as well as formatting and colour options that are unequalled in Canada. Transcontinental will reap the full benefit of these investments in the years ahead.