By
Sid Chadwick
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4) Improved personalization of all customer communications. Improved communications requires improved understanding and documentation. From e-mails to quote letters, we too often work to do more faster, and end up producing less. Too many quote letters look like they were produced by the same software our competitors use. It’s the rare supplier who takes the time to understand and then effectively communicate (a) what’s most important, (b) what’s critical, and (c) what should and should not happen—and includes those types of information on important correspondence, such as quote letters.
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Sid Chadwick
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