Random Events Hide a Consistent Pattern of Opportunity for Print
PrintForecast Perspective
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Since you don’t know where or when information will be needed or accessed, you have to work to be everywhere in a context that supports the goals and objectives of the communication campaign. That brochure that we print, with all of its core elements of data files, design layout, and raw content, is a springboard to other media. It’s time to look at things differently if we haven’t already. We’re not in the communications business. We’re in the deployment business. Are we up for the challenge?
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