Institute for Media Convergence formed by Veteran Industry Executives
The Institute for Media Convergence (IFMC) will provide the needed link, the glue to solidify education, print, publishing, marketing, advertising, business, technology and industry to a focused force in full understanding and acceptance of the dynamic changes that are on the immediate media horizon. Key to the IFMC’s corporate passion will be simple but defined core objectives; to Evaluate and Examine the impact of media convergence on and for our members, and to Distribute and Teach the benefits and impact of this newly defined field of Media Convergence. “As an experienced marketing executive I have seen the process of Media Convergence in real time and there is an obvious need to define, support and measure this new sector,” says Kubis, IFMC Chief Media Convergence Evangelist.