Institute for Media Convergence formed by Veteran Industry Executives
About Thaddeus B. Kubis, IFMC Chief Media Convergence Evangelist
Thad has developed NAK Integrated Marketing Inc., into an internationally known, innovative, integrated marketing resource. Addressing the highly sophisticated B2B and B2C customer, Thad is an acknowledged expert in converting analog marketing efforts into a highly effective, lower cost/higher profit digital (print and online) based programs. Thad has been at the forefront, turning emerging marketing technologies into sales and profit generating tools, often linking offline and online technologies into a seamless and powerful print based marketing initiative. Utilizing the latest personalization technologies, including QR codes, SMS, cross media marketing strategies and augmented reality, NAK has expanded the profits for a broad spectrum of national and international firms. An experienced speaker and presenter, Thad has prepared and presented a series of sponsored clinics titled Printing for Creative’s, and Engaging YOUR Customer; Linking Offline Media to Online Media, and has extensive service supporting printers in entering the new integrated marketplace.