Have you noticed the rules of the marketing game have changed recently? It used to be the broader the appeal of your product meant the greater number of customers you could attract. It also used to be true that the more people you were talking to the better the chances were that you would sell them your product. That was during the television age of mass communications. But today, we’re living in the computer age which means it’s a whole different ballgame.
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- Business Management - Marketing/Sales
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- Tom Marin
Tom Marin is the Founder and President of MarketCues, Inc., a national consulting firm. He has worked for some of the world’s largest corporations and middle-market firms. Tom’s focus is to help CEOs drive their strategy shifts and strategic growth programs. Follow MarketCues on Twitter. Tom also welcomes emails new LinkedIn connections or calls to (919) 908-6145.