If you saw the movie "Dumb and Dumber" and someone asked you if you liked it, you may have had a difficult time coming up with an accurate answer. On the one hand, it did have its moments. But on the other hand, it was also one of those, “Well, there's five bucks and two hours of my life that I'll never get back.”
And yet, over the years, you likely got your money's worth in recalling some of the epic lines. I mean, really, when you find out that someone is from Austria how tempted are you to say, “Austria? Well, g’day, mate!”
Towards the end of the movie, Jim Carrey's character finally catches up with the girl he's been pursuing. He is a dorky, dopey, Jerry Lewis-type and she is what passed for hot in 1994. He asks, “What are the chances of a guy like me ending up with a girl like you?”
Hit, "Pause" for a moment…
Let's say you are going after a Big Fish, one of those large, game-changing accounts that has the potential to move you to superstardom as a salesperson. Your pursuit turns from weeks to months and on the one-year anniversary of its inception, you begin to question your sanity. Another few months go by and you're quite certain that your desire has become obsession.
Then one day, you happen into a Starbucks and lo and behold, there is the prospect sitting at a table enjoying an overpriced rancid Venti and reading the paper.
Taking the opportunity that is in front of you, you walk over and introduce yourself and a flicker of recognition passes across his eyes. You say, “Let me ask you something: What are the chances of a sales rep like me ending up with a client like you?”
Okay, Lloyd and Mary, take it from here:
Lloyd/You: “Level with me, Mary. What are my chances?”
Mary/Client: “Not good.”
Lloyd/You: “You mean like, one in 100?”
Mary/Client: “More like, one in 1 million.”
I am not even going to try to describe what comes next in the movie or in your encounter at Starbucks. I will leave it to Lloyd himself in this 10 second clip:
Never, ever give up.
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Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.