Why Do We Mistreat Sales People?
Let me rephrase that title: Why do WE mistreat sales people? That is to say, those of us in the print industry who receive unsolicited sales calls have a responsibility to demonstrate the kind of treatment we wish to receive.
We spend our day calling and leaving voice mail messages. Our prospects duck, dodge and hide from us, and we curse them under our breath. But then we do the same to those who call us. It baffles me. I mean, shouldn’t we set an example?
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at email@example.com or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.