When Was the Last Time You Told a Customer About the Power of Print?
Print is under threat
These days print spend is reducing. There are an increasing number of marketing activities that want a piece of the print budget. E-mail is after the print budget. So are SMS marketing, events and apps.
This is before we even start talking about the constant pressure on companies to reduce costs. Or the continual rise in postal prices.
- Categories:
- Business Management - Marketing/Sales
Many printing companies are frustrated how hard it is to engage buyers in today’s world. That’s where Matthew Parker can help. He is a gamekeeper turned poacher. Parker has bought print for more than 20 years and received over 1,400 print sales pitches. He now uses his buyer’s point of view to give practical advice to printers. He helps them engage with prospects and customers to create profitable relationships.
Download his free e-book, "Ten Common Print Selling Errors And What To Do About Them" and check out his recently launched book, "How To Succeed At Print Sales: Setting targets, planning the right activities and making sure goals are met."
