It’s Time to Plan for 2026
It’s busy right now
Nonetheless, it is time to start planning for next year. Remember, there is never a good time to start planning!
Many companies struggle to achieve the targets they set themselves
This is because most targets are created as single make or break targets. By the end of the year a target has either been successfully completed or it has been a failure.
It is far better to chunk down targets
Rather than setting one big target, it is much better to create a set of smaller targets that lead to achieving the end goal. For instance, rather than writing a book, it is much easier to create an outline, write a chapter at a time, and then carry out a final edit.
The advantage of this system is that targets are less daunting to those who are carrying them out. As a result, they are much more likely to get on with them and complete them. The company makes progress.
Try chunking down your targets next year. You may find it highly beneficial.
The 13-week sales planning system is a great way to chunk down longer term sales
Learn the system in my e-book “How To Succeed At Print Sales”, as well as a whole range of sales management and planning strategies.
Also download my free e-book “Ten Common Print Selling Errors and What To Do About Them” right now at https://profitableprintrelationships.com/e-book/ You’ll also receive my regular “Views from the print buyer” bulletin, full of ideas on how to sell print effectively. It’s free and you can unsubscribe at any time.
The preceding content was provided by a contributor unaffiliated with Printing Impressions. The views expressed within may not directly reflect the thoughts or opinions of the staff of Printing Impressions. Artificial Intelligence may have been used in part to create or edit this content.
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- Business Management - Marketing/Sales
Many printing companies are frustrated how hard it is to engage buyers in today’s world. That’s where Matthew Parker can help. He is a gamekeeper turned poacher. Parker has bought print for more than 20 years and received over 1,400 print sales pitches. He now uses his buyer’s point of view to give practical advice to printers. He helps them engage with prospects and customers to create profitable relationships.
Download his free e-book, "Ten Common Print Selling Errors And What To Do About Them" and check out his recently launched book, "How To Succeed At Print Sales: Setting targets, planning the right activities and making sure goals are met."
