Last night I went looking at cars. Though I had already decided on a VW Jetta TDI (diesel), I promised my Dad I’d look at the Hyundai line (he’s a Consumer Reports follower). I walked in to the dealership and immediately went into the rope-a-dope defensive position as the wolves circled the fresh meat. One rep asked if he could help. I asked him which of these vehicles would most comfortably house my 6’6” frame. “This one!” offered a different rep and I sauntered that way.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at email@example.com or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.