You’ve got solid financial results so that’s a positive thing. Now, are they solid because they beat your projections, or the industry averages, or your unique potential? I vote for aiming for your unique potential as a goal.
What is your unique potential? Take a hard look around your business. Look at the investments you’ve made in equipment and technology, investments in your overall business process and workflow automation, and perhaps more importantly, the investment you’ve made in your people. Are you getting what you should from your market basket of potential or do you tolerate the results you get?
Not to oversimplify this, but it starts with setting clear expectations for success in everything you do. Whether it’s a folder operator or a customer service rep, or a key manager or some new technology – what does doing a good job and meeting expectations mean for each of these positions and investments? If I asked you what these expectations are and then asked the employee, would I get a consistent response?
Many of the companies undervalue their true potential. Some of this may come from being consumed by working in the business or perhaps from just being too close to the action. Take the time to step back and clearly see, and articulate the true potential of your business. Where are you exceeding, and where are you not exceeding your potential? Study it hard, and work with the team to come up with the proper course-correction action items needed. Good luck and have fun.
Mike Philie can help validate what’s working and what may need to change in your business. Changing the trajectory of a business is difficult to do while simultaneously operating the core competencies. Mike provides strategy and insight to owners and CEOs in the Graphic Communications Industry by providing direct and realistic assessments, not being afraid to voice the unpopular opinion and helping leaders navigate change through a common sense and practical approach. Learn more at www.philiegroup.com, LinkedIn or email at mphilie@philiegroup.com.
Mike Philie leverages his 28 years of direct industry experience in sales, sales management and executive leadership to share what’s working for companies today and how to safely transform your business. Since 2007, he has been providing consulting services to privately held printing and mailing companies across North America.
Mike provides strategy and insight to owners and CEOs in the graphic communications industry by providing direct and realistic assessments, not being afraid to voice the unpopular opinion, and helping leaders navigate change through a common sense and practical approach.